"Cool Hunting" is.........
A search for a certain kind of personality, it's an influence held by kids who have the respect and trust of their friends. The cool kids are the ones that are sought after when one is "cool hunting". Cool hunting is where companies pay people to find the cool kids to find coolness that is still somewhat underground or original, then they exploit it and murder it to death. Cool Hunting is a way for big businesses to stay in the know of pop-culture.
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